As a dedicated trainer, Anand understood the importance of using reliable and effective tools during training sessions. He also empathized with pet parents who often found themselves uncomfortable using leashes, resulting in burnt and sore palms. That inspired him to take action and create a brand of his own, focused on bringing quality and comfort to pet parents.

During his extensive training courses, Anand learned about various types of products used in training and their significance even after the training sessions. Armed with this knowledge and driven to make a difference, he developed a range of high-quality pet accessories. Each product in our collection is carefully made and verified by Anand himself, ensuring they meet his stringent standards and are effective in addressing the needs of both pets and their parents.

Your pet’s well-being is at the heart of everything we do. That’s why we meticulously select materials, prioritize durability, and ensure our products are safe and comfortable for your beloved companions.